Event

Happy Hour: Operationalizing your next product launch

Join us live

Webinar
App monetization 2.0 + what’s next for consumer subscription apps

Learn how to execute a web2app strategy to drive more revenue

1 hour

Originally streamed Sep 25, 2024

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What's this session about:

The traditional ways of monetizing your mobile app are undergoing significant changes, driven by new regulations, high platform fees and a need for greater control.

In this webinar, we'll discuss how mobile app companies can navigate these shifts and optimize their revenue strategies to reap the benefits. 

Plus, we'll explore the latest trends highlighted in GP Bullhound’s upcoming 2024 CSS (Consumer Subscription Software) Report. 

Paddle CMO, Andrew Davies will be joined by Eric Crowley and Daniel Roberts from GP Bullhound to discuss:

  • The recent changes in App Store policies, fees, and regulations, and how they are impacting user acquisition and monetization strategies.
  • A deep dive on monetizing outside the app stores, including real-world examples.
  • Other key market trends set to impact consumer subscription software in 2024 and beyond.

Andrew Davies

CMO, Paddle

Eric Crowley

Partner, GP Bullhound

Daniel Roberts

Vice President, GP Bullhound