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Stories and insights on growing a successful software business
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Recently published
Introducing Paddle's first Vulnerability Disclosure Program (VDP)
We’ve raised $200m to supercharge SaaS companies’ global growth
3 lessons learned from implementing ABM at Paddle
What is net revenue retention (NRR) and how to calculate it
Growing with purpose: 3 meaningful ways to boost your ESG credentials
5 things to consider when adding a PLG motion to your GTM strategy
How local currencies and payment methods impact revenue growth
Coming soon: Paddle + ProfitWell Metrics integration
Popular guides
Deep dives into key concepts, tactics, and strategies
What is a merchant of record and why use an MoR as a solution for payments and sales tax?
How to build a killer go-to-market strategy [including template]
The ultimate guide to SaaS expansion
What is willingness to pay (WTP) and how to calculate it
The ultimate SaaS guide to product-led growth
How to calculate (and reduce) your churn rate