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Paddle logo

Keep more revenue with
the smart alternative to
in-app payments

Take advantage of lower fees, more control, and faster growth with Paddle.

App innovation runs on Paddle

Runna logo

Unlock freedom with
third-party payments

App developers with users in the US are now allowed to link to third-party payments, without any additional fees or restrictions. 

Keep more revenue & improve cash flow

Save on App Store fees and keep more money to reinvest in your app’s growth. Get more control of your cash flow without waiting up to 60 days for payouts.

Offer pricing flexibility

Run time-limited sales, special bundles and other pricing options otherwise not possible on the App Store.

Engage your customers

Collect emails, demographic data, and communicate directly with your customers to drive personalized engagement.

Prevent churn

Implement cancellation flows that offer alternatives when users try to cancel, like pausing subscriptions or special retention offers.

Go live fast with Paddle

Set up your external web checkout and integrate it with your app in minutes, not weeks.

  • Hosted checkout
    Low-code hosted checkout builder with no additional infrastructure needed.
  • Custom checkout
    Customize your own external checkout flow with Paddle.js, our SDKs and in-app starter kit.
Learn more about our IAP tools Developer docs

We see the web as the next big opportunity for us and Paddle will help us unlock this new revenue stream. We wanted to move quickly and Paddle helped guide us each step of the way for a successful launch.

Holly SimpsonChief of Staff, Runna

Why choose Paddle for
third-party payments?
We give you MoR.

Standard Payment Service Providers (PSPs) aren’t set up to handle all of the operational burden of selling apps on the web. Managing payments, fraud prevention, refunds and chargebacks, buyer support, and sales tax now becomes your direct responsibility.

As a Merchant of Record (MoR), Paddle handles the entire sales process end-to-end for you. So, just like the App Store, we take care of payments, refunds and compliance without any additional effort on your part.

All for a single, transparent fee and no hidden costs.

Apple

Paddle

Transactions below $10

15-30%

10%

Transactions from $10+

15-30%

5% + $0.50

Payment processing

Subscription management

Tax compliance

Pricing localization

Cross-platform support

SaaS billing models

Direct customer support

Refund processing

How HubX grows with Paddle

After moving sales away from the App Store and taking payments with Paddle, HubX saw almost overnight success.

  • $100,000+ churn prevented
  • 10,000+ support tickets offloaded
  • 100+ markets unlocked instantly

Ready to keep more revenue and grow beyond the App Store?

Everything you need for global
payments and compliance.

Get started with Paddle

  • Developer docs Start building your integration and accept your first payment in minutes. Read the docs
  • Customer stories Find out how Paddle helps businesses start and scale their operations. Learn more