Event

Happy Hour: Operationalizing your next product launch

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Webinar
Selling your mobile app on the web: Proven tactics to earn more revenue

There’s a world (wide web) of revenue beyond the app stores, but selling your app on the web isn't just about avoiding hefty app store fees, here lies a huge opportunity for growth.

1 hour

Originally streamed Oct 9, 2024

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What's this session about:

Monetizing from the web (instead of the App Store) gives you the freedom and opportunity to leverage a direct-to-consumer model. This approach allows you to reach a larger audience, enhance your marketing efforts, and experiment with various ways to monetize and grow your app.

In this webinar, we'll cover everything you need to know about establishing a web-based revenue stream.

You'll get:

  • A full breakdown of the three key web monetization strategies: Web2App, Web Store, and Hybrid.
  • Expert tips on choosing the right web strategy for your app, including a comparison of supporting tools.
  • Data-backed insights on pricing and payments to drive higher-value purchases and reduce churn.

Danielle Delahunty-James

Head of Product Marketing, Paddle

Alanna Harvey

Head of Partner Experience, Braavo Capital

Andrey Shakhtin

CEO & Co-Founder, FunnelFox