Term optimization

Increase customer lifetime value

Reduce churn. Boost LTV. Drive cashflow.

Annual customers are 2–4x more valuable than monthly customers

Retain's Term Optimization runs with no work on your part, so sit back and watch the upgrades come in. Transparent reporting and updates keep you in the loop.

We do the work

Your Retain team is constantly running tests to increase your term conversion further.

Private labeled

The complete experience to your customers is your brand from end to end.

15 minute setup

We worked incredibly hard to make this easy for you. Only a few steps and you're ready to go.

Identify the right customer for upgrades

Using machine learning across engagement, plan, and 12 other data points, Retain identifies which customers are primed to upgrade to a longer-term plan.

Right message, right promotion

Retain's private labeled outreach across email and in-app notifications are constantly iterated on to provide your customers with a compelling, seamless 1-click upgrade experience.

Fully localized

Speak your customers’ language. Automatic translation on all your recovery messaging.

Cross platform

Go where your customers are. Retain works natively across multiple channels.

Fully automated

Retain runs seamlessly in the background, no manual intervention required.

Secure & data compliant

Retain is SOC2 certified, compliant with GDPR, and all local data regulations.

Retain has been a key part of our retention strategy, particularly around Term Optimization. It took zero setup, automatically identified key customer personas, and has upgraded thousands of customers to annual plans for us so far. I would recommend Retain to anyone who wants to be proactive about their retention.

Customer Success

Stop bleeding customers in 30 minutes flat

Retain plugs right into your existing billing system and works automatically in the background to help prevent churn. Keep development time to a minimum with Paddle Retain.