Metrics & performance

Coming soon: Paddle + ProfitWell Metrics integration

10 essential SaaS customer retention metrics you should track for success

How to calculate (and reduce) your churn rate

Payment acceptance: the million-dollar metric most SaaS executives are missing

The SaaS guide to customer renewal rate

How to calculate and reduce payback period

Understanding average revenue per user (ARPU) and how to grow it

SaaS metrics and financial models: What investors are looking for

SaaS benchmarks: What to measure, and how

What is net dollar retention (NDR) and how do you calculate it?

The SaaS guide to monthly recurring revenue (MRR)

The SaaS guide to customer acquisition cost (CAC)