Your LTV represents the total amount of money you can expect from each of your customers throughout their time with you Our calculation is roughly ARPU1Ret

The complete SaaS guide to calculating and optimizing ARPU Getting to know your customer is what separates the losers from the winners in the SaaS world When

Subscription Metrics - Help Center

Q: Projections and Forecasts

If theres one thing we learned in the past few years its that one of the best tools you have in order to operate and execute in the present is being able to

Q: Understanding your MRR Cohorts Report

Conducting a customer retention analysis is much more than calculating the churn rate To get a clear picture you need to figure out where how and why your c

Q: Understanding Delinquent Churn

As a good SaaS founder or executive you know that high churn will decimate your growth and slowly over time your entire business If you cant keep customer