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What am I not allowed to sell on Paddle?

Paddle is built to serve the subscription based software market. If your company’s primary offering is human services (such as consultation, support, or design services) or the sale of physical goods, Paddle is not a good fit for your needs.

While we have stipulated a series of forbidden business categories in this document, some overall restrictions on the use of Paddle include any business offering that:

  • Violates any rules or regulations of Card Brand Networks;

  • Violates any law or government regulation;

  • Involves the conduct of fraudulent, deceptive, unfair or predatory practices;

  • Threatens reputational damage to Paddle or any Card Brand Network;

  • Results in or causes a significant risk of chargebacks, fines, damages or harm and liability;

  • Engages in, encourages, promotes or celebrates violence or physical harm to persons or property, or toward any group based on race, religion, disability, gender, sexual orientation, national origin, or any other immutable characteristic

  • Contravenes the requirements for the provision of consent under EU General Data Protection Regulation (GDPR)

Some of the above may not be obvious or evident at the time of application, but Paddle reserves the right to exercise judgement in ascertaining whether any of these factors are likely to be present.

A list of all business categories and practices which are forbidden from using the Paddle service can be found below. Many of these categories are imposed by Card Network rules, or by our payment processors. 

By creating an account and selling through Paddle, you are confirming that you will not be accepting payments with any connection to the following business categories and practices.

Prohibited Categories

  1. Physical products or products that require physical delivery.

  2. Human services which are not related to a software offering (e.g. pure consulting or advisory services, including but not limited to legal advice, coaching, access to a community of experts).

  1. Payment processing where there is no bona fide software or service sold including but not limited to donations, crowdfunding, community access, advertising, and sponsorship. 

  2. Any product or service that infringes upon, or enables the infringement upon copyrights, trademarks, terms and conditions, trade secrets of another party including but not limited to:

    • resale of any product without a valid reseller certificate

    • Illicit streaming services

    • streaming downloaders

    • software used to burn media and

    • IPTV

  1. Any product or service that enables unauthorized access to data belonging to another party, including but not limited to:

    • spyware

    • phone/device unlocking services

    • keyloggers

  2. Any product or service that enables non-Paddle Sellers to sell products and services to customers, such as digital marketplaces.

  3. Advertising and marketing:

    • Advertising Services, including but not limited to job boards, open houses, and social media automation

    • Marketing Services and Schemes, including but not limited to pyramid schemes, network marketing, referral marketing programs, multi-level marketing, get-rich quick schemes

    • Social Media Services or Automated Social Media Marketing including but not limited to those that purport to increase/optimise engagement (post, clicks, likes, views, reviews)

    • Mass Marketing Products including but not limited to SMS marketing and Message App marketing

    • Phone services, telemarketing

    • Political or Social campaigning

  4. Adult and other age-restricted content and services including sexually-oriented or pornographic products or services, any material of a lewd and lascivious nature, dating services/applications, or any other products/services intended for this industry.

  5. Gambling and gaming:

    • Betting related products, competition/event tickets or entries

    • lotteries, auctions, contests, sweepstakes or games of chance

    • sports forecasting or odds making

    • fantasy sports leagues

    • Services that violate end user agreements in regards to video games or virtual worlds and credits/in game items

    • Games where the seller is not the owner and operator

  6. Trading and financial services / advice

    • Exchanges, dealers or trading platforms that enable transactions in financial instruments, currencies or crypto-currencies / virtual currencies

    • Money transfer services

    • Virtual currency or stored value, including but not limited to store credit, gift cards, vouchers

    • Business or investment opportunities

    • Investment or financial advice, including trading signals and strategies

    • Credit advice or consulting including credit / mortgage counselling, repair or protection

    • Credit card and identity theft protection including but not limited to age verification

  7. Government Services including but not limited to embassies, foreign consulates.

  8. Certifications and exam preparation services, including but not limited to: 

    • essay and paper mills, ghostwriting services

    • any certifications or courses for which the business is not the owner or creator or the underlying product, or does not have authority to resell

  9. Travel Services including but not limited to reservation services, travel clubs, timeshares

  10. Digital services associated with pseudo-science including but not limited to clairvoyance, horoscopes, fortune-telling

  11. Medical advice including but not limited to any product or service that provides advice (e.g. weight loss, muscle building) 


If you have any questions as to whether your business is included in one or more of these categories please email us.


Restricted Categories


Sellers may only use the Paddle.com checkout in any of the following with specific approval. Paddle may withhold or revoke in its discretion where it finds this to pose an increased risk to Paddle’s business and/or reputation.

  1. Any product resold/distributed under a GNU General Public License where you are not the ultimate rights-holder

  2. Copyrighted Software resellers and partners including but not limited to those pertaining to Microsoft Windows and Apple Inc.

  3. Web Hosting, domain hosting/selling and file storing/sharing services, cyber lockers and cloud storage

  4. Virtual Private Network (VPN) or proxy services

  5. Email Marketing Services

  6. Human Services such as implementation, training, software programming and professional services that are related to a software offering


The above lists are reflective of our risk appetite and historical experience with onboarding software sellers and our knowledge of the market environment in which we operate. This is not an exhaustive list as the software landscape is continuously changing, presenting new business models that we must consider and evaluate.


Need more help?

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